Beats by Apple welcomed to their new home

Everybody has heard about Apple acquiring Beats for almost $4 billion dollars which is easily one of the largest acquisitions Apple has made.. ever. That said it was a statement about the company’s dedication to arts and music but also a very clever marketing scheme. Several business professionals including a friend of our company who runs Blue Code has said that “It’s Apple’s way of making a splash so big that everyone will notice.” Spending money hand over fist is a way to guarantee exposure and lots of free media attention.

Well, today Apple officially welcomes Beats to their home website. The Apple team has optimized the website and promises to keep the world current on their latest products and innovations. You can check out their website here:


beats by apple

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